01 / The brief
Keep the energy. Hold the brand together.
The campaign required design assets across digital, social, posters, and outdoor placements. Each format needed to capture the energy of the artist partnership while remaining part of one recognizable campaign.
02 / The design decisions
Let the format shape the composition.
The designs carry the same campaign language through a range of proportions and viewing distances. Social assets, posters, and billboards each serve a different context, with the hierarchy adapted to keep the campaign identifiable.
03 / What was delivered
One campaign across multiple touchpoints.
The completed suite maintains a consistent visual direction across mobile-first social, print posters, and large-format outdoor advertising.
- Social graphics
- Campaign posters
- Outdoor advertising